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This leading commercial vehicle manufacturer
in Russia wanted to become a major player in
the global markets. We helped them find out
what was special about them, gave them a
brand that was proud to be Russian and was
capable of standing up to the emerging vehicle manufacturers in China and India.
The client came to us to create an impact,
they wanted people to know who they were
and respect their products. We gave them
the platform and confidence to do this.